"If they're laughing, they're buying."

"The #1 trigger of human laughter is surprise." ~Jerry Corley Set up their expectations... shatter their expectations... surprise them... equals laughter. Incongruity creates humor. Without incongruity, double-entendre and surprise, there is no humor. The best comedians incorporate these into their acts smoothly, but they are still using these basic formulae. What does this have to do with you? "If they're laughing, they're buying." ~ Jeffrey...

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Entrepreneurial Advice from the Front Lines!

Here are some of the great tips shared by my friends last week!  I posted this graphic (I'm so sophisticated that I wrote these on a whiteboard!) and asked my Facebook friends for feedback.  Here's what they had to say: "Listen to your gut. Listen to people who are successful at what they do and what you do. Don't give people more credit then what they are really worth. Listen, listen, listen...evaluate. Follow your gut."  ~LaShonda...

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How's Your Follow Up?

Are you aware of these Follow Up Statistics? McGraw Hill did a study and found those businesses that boosted their marketing and advertising during a recession grew 275% over the 5 years proceeding. However, those businesses that cut back, if they were still in business, only grew 19%. 48% of sales people never follow up with a prospect 25% of sales people make a second contact and stop 12% of sales people only make three contacts and stop 10%...

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